Maximize the potential of every lead and close more deals with Max.

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Max makes sure you get the most out of every lead

Mines your database for opportunities using listing recommendations based on their search history

No leads fall through the cracks with immediate follow-up plus months of strategically timed outreach

Nurtures and engages your leads until they’re ready to act

Starts conversations that end in transactions

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Max lets you spend your time on your most valuable opportunities

Advanced behavior tracking identifies your most valuable opportunities with lead rating

Automated outreach screens leads who aren’t ready to buy

Gathers your leads from 30+ sources and provides consistent, timely follow-up

Gain insight into each prospect’s activity

agent lead rating

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Max keeps your business (and team) on track

Smart lead distribution matches prospects with the right agent

Agent and team dashboards for increased accountability and productivity

Gathers your leads from 30+ sources and provides consistent, timely follow-up

Make data-driven decisions with insight on your sales pipeline and lead sources

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Start Your Account

Marketing Automation

Better, smarter follow-up

Text & email follow-up

Every new lead receives immediate, personalized follow-up by text message or email.

Smart content

Automatically deliver relevant listing recommendations and market information based on your leads’ source, or their property search activity on your website.

Campaign assignment

Assignment rules automatically place leads in the campaigns you choose, based on their source.

Lead aggregation

New leads from over 30 third-party services will enter your account and follow-up campaigns.

See how it works

Performance and Activity Dashboard

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Instant insight

Manage your pipeline, monitor the property search activity of your leads, and track your progress.

Optimize your marketing strategy

Identify where your leads are coming from to make informed decisions with your marketing spend.

Stay on target

Keep yourself motivated with weekly tracking, daily goals, and suggested activities.

Advanced Lead and Task Management

Nurture your relationships

Stay connected with your leads and spend time on the right ones by tracking contact activity, call notes, and more.

Smart algorithms turn your leads’ property search and viewing activity into Lead Ratings, so you can prioritize your follow-up and work more efficiently.

Manage tasks

Your “To Do” list is your 24/7 office assistant, helping you manage your workload. Connect tasks to leads and see what’s due today and what’s coming. Calendar sync makes sure all tasks automatically appear in your favorite calendar app.

Available in Agent Max plans. Coming soon for 2-Agent Team and Team/Brokerage plans.

Email For All Occasions

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Fast and easy

Our AI content generator and intuitive drag-and-drop email builder make it easy to produce engaging emails for all your needs.

Choose your audience

Create recipient lists by manually selecting contacts or using profile filters or tags.

Build loyalty

Date-based automation sends personalized emails on your contacts’ birthdays and closing anniversaries.

Improve on your success

Learn which emails drive results and optimize your email content strategy with engagement metrics like open and click rates.

Team/Brokerage Office Features

Match the right agents with the right leads

Automate lead assignment rules based on:

– Geographic territory
– Round robin
– Listing agent

Guarantee follow-up on every lead

Each agent’s individual branding appears next to brokerage branding in emails sent by Marketing Automation campaigns.

Manage team performance

A team dashboard helps you stay on top of performance across your team, with key performance results plus lead and task activity.

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